911±¬ÁÏÍø

Hop Dao

Hop Dao

BIO
  • â€Digital Content Marketer
  • 5+ years in communications and brand
  • Drives organic growth through strategic content and SEO

Hop Dao is a digital marketer with a sharp focus on SEO, content, and multi-channel campaigns. At 911±¬ÁÏÍø, she created high-performing content across blogs, email, and social. Her work helped drive organic traffic and grow brand visibility in the construction tech space.

She’s written content for industry press and supported marketing assets like case studies, whitepapers, and campaign reports. Her work often connects research, SEO, and storytelling to support brand and sales goals.

Before 911±¬ÁÏÍø, Hop led campaigns at Expert Education, built partnerships at Strategy360, and contributed feature articles at the University of Wollongong. She’s built her skills across education, media, and hospitality, combining planning with practical execution.

Hop Dao is a digital marketer and PhD graduate from the University of Wollongong. She has led content and campaign strategy at 911±¬ÁÏÍø, Expert Education, and Strategy360, with a focus on SEO, storytelling, and audience engagement across tech, education, and media.

Qualifications

Education
âž• Doctor of Philosophy (PhD), Liberal Arts and Sciences - University of Wollongong (2020-2023)
âž• Bachelor of Communication and Media (Honours) - University of Wollongong (2018-2019)
âž• Bachelor of Communication and Media (Journalism) - University of Wollongong (2015-2018)

Certifications
âž• Navigating On-Page and Technical SEO - Semrush (2025)
âž• SEO Foundations - LinkedIn (2020)
âž• Google Analytics for Beginners - Analytics Academy (2020)
âž• Data Analytics for Decision Making - Bond University (2020)

All Articles by 
Hop Dao

Powering Construction Project Management with easy-to-use tools